FabCom | Unrivaled Strategic Marketing Agency

Challenge

A university needed to honor graduates with commencement ceremonies but could not host in-person events due to the pandemic. The goal was to recreate the emotional impact of a traditional graduation in a safe, virtual format.

Solution

FabCom deployed its Hybrid Reality (HReality) platform to integrate live video, AR, VR, and dynamic content. Services included virtual event production, video editing, AI-driven personalization, automated communications funnels, and ROI tracking dashboards.

Result

Six immersive virtual graduations were produced with 8,000 unique viewers worldwide, expanding to 32,000+ through shared access. The solution created a new Virtual Reach Score (VRS), enabled ongoing quarterly graduations, and generated rave reviews from graduates, families, and faculty.

Challenge

A not-for-profit focused on radical life extension needed to broaden audience reach, improve ticket sales, and manage full event logistics. They had limited time (52 days before event) and needed more effective promotion, stronger positioning, and higher conversion for their annual expo.

Solution

FabCom delivered full integrated marketing & advertising services in-house: audience segmentation & messaging, identity/positioning redesign (including an animated infinity symbol), a landing page + e-commerce store, online & event‐merchandise design and sales, VIP ticket tier creation, social media, video production & streaming, event signage and materials, live video capture, and more.

Result

The integrated campaign exceeded expectations, selling out premium VIP tickets while also increasing general admission ticket prices. The addition of merchandise sales and VIP upgrades generated significant incremental revenue. Online reach expanded dramatically, connecting with more than 28,000 new supporters through live social media engagement during the event. By leveraging in-house video production, the client also saved over $40,000 in equipment costs.

Challenge

A non-profit focused on Arizona’s wrongfully convicted individuals faced limited public awareness, restricted storytelling due to confidentiality, and difficulty engaging audiences beyond the legal community.

Solution

FabCom implemented a full-scale marketing strategy with brand repositioning, social media optimization, and event production. They created a new corporate identity, developed targeted social content, and produced the inaugural “One Too Many” donor event to amplify the organization’s mission and reach.

Result

The event exceeded expectations, raising over 380% of the first year’s goal with 250+ attendees, captured video for next year’s marketing, secured long-term sponsors, and generated philanthropic momentum. The strategy was extended into the next year, creating lasting brand engagement and measurable ROI.