SEO With Senthil

Challenge

Floristique, a Singapore online florist, worked with a large global agency for a year with no results. Organic traffic plateaued then declined, and revenue followed. The site had 80+ outdated AI-sounding blog posts, no product or local schema, 7,301 redirect chains, 5,000 internal redirect issues, and 200+ broken backlinks. High-intent keywords like "flower delivery Singapore" weren't ranking in the top spots.

Solution

We deleted 30+ weak blog posts and redirected them to category pages to preserve link equity. We deployed product, FAQ, organisation, and local schema. Using Screaming Frog, we fixed all 7,301 redirect chains, 5,000 internal redirects, and every broken link. We rebuilt internal linking, created collection pages targeting seasonal commercial keywords 3–4 weeks ahead of peak demand, and produced skyscraper occasion-led content.

Result

Floristique generated S$143,593 in additional organic revenue in 3 months with zero ad spend. Organic sessions grew 74.2%, revenue 61.4%, purchases 52%. GSC clicks jumped 67.9% and CTR climbed 50%. Ranking keywords doubled from 1,964 to 4,259, Top 3 positions nearly doubled from 309 to 591. The brand keyword "floristique" grew from 1,667 to 6,486 clicks. ChatGPT referral revenue also rose 232%.

Challenge

Sunday Bedding, a Singapore home essentials brand with two physical stores, evaluated several larger SEO agencies before choosing us. Their URLs contained a Norwegian /en-no/ prefix despite being a Singapore business. The site had 1,400+ internal 301 redirect issues, 100+ broken links, no schema, and unoptimised GMB profiles. Hundreds of blog posts had no direction, collection pages lacked optimisation, and "bedsheets online Singapore" sat at position 33.

Solution

We edited the Liquid theme code to remove the Norwegian locale prefix and clean URL structures. We resolved all 1,400+ internal 301 redirects and repaired every broken link. We audited the blog library, removed bloat, and redirected cleanly to collection pages. We deployed organisation, product, and review schema. Both GMB profiles were fully optimised with GMB blog content. We built new collection pages for size-specific keywords and produced E-E-A-T skyscraper content.

Result

"Bedsheets online Singapore", a commercial keyword with 1,300 monthly searches, moved from position 33 to number 1 on Google. Between October 2025 and April 2026, the site generated 14,700 GSC clicks and 622,000 impressions. Both physical stores saw improved local search visibility from optimised GMB profiles. A single skyscraper article on housewarming gifts brought 854 clicks alone, and the brand began capturing referral traffic from ChatGPT.

Challenge

SEO With Senthil launched as a brand-new website competing against decade-old Singapore SEO agencies for one of the most competitive local keywords: "SEO agency Singapore" (2,400 monthly searches). The site launched on Squarespace, limiting proper local schema implementation. There were no reviews, case studies, or credibility signals. Content was originally written for an SEO course, leaving thin pages, no commercial keyword strategy, and zero backlinks.

Solution

We deleted underperforming content and redirected strategically. We built the most comprehensive "SEO agencies in Singapore" listicle in the market with real pricing, honest comparisons, custom infographics, FAQ sections, and Singapore grant information, all built around Google's E-E-A-T guidelines. We migrated from Squarespace to WordPress to unlock proper local, FAQ, and review schema. We integrated Google reviews via Trust Index, added a brand story video, and secured 10+ podcast features.

Result

The site went from zero visibility to Google Page 1 for "SEO agency Singapore" (2,400 monthly searches) in 4 months from the date the listicle was published. The agency has generated over $160,000 in organic revenue from search alone since launch, with $0 spent on paid ads. Every lead and every dollar of revenue since launch has come from organic search.