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Adcetera

Adcetera

A Digital and Creative Marketing Agency
4.9

Houston, Texas, United States

Chicago, Illinois, United States

The Woodlands, Texas, United States

50-249

1982

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Adcetera is a distinctly diverse team of innovators, creators, and leaders from around the world, united by a shared passion for delivering exceptional results. With headquarters in Houston and offices in Chicago and The Woodlands, we take pride in our award-winning work and the meaningful value we create for brands, businesses, and communities.

We specialize in leveraging cutting-edge digital marketing strategies to help companies effectively promote their products and services. Through tools like websites, marketing automation, personalization, social media, and paid media, we empower businesses to connect with their target audiences with precision and impact. Using advanced analytics and business intelligence, we optimize the customer journey, ensuring that every touchpoint maximizes return on investment and builds lasting relationships.

Our expertise extends to guiding clients through transformative digital initiatives that enable them to adapt, innovate, and thrive. From digital strategy development to technology adoption, implementation, and ongoing support, we offer a comprehensive approach to digitalization. This process includes conducting in-depth assessments, identifying opportunities for growth, selecting and integrating the most effective platforms, and delivering tailored training to ensure seamless adoption and long-term success.

Our dedicated digital team collaborates closely with leadership, sales, marketing, and IT stakeholders to align visions and goals, creating synergy across departments. By integrating digital strategies throughout the organization, we help clients unlock their full potential in an increasingly competitive marketplace.

Beyond digital marketing, we excel in brand strategy, creative development, media management, and integrated campaign execution. Whether crafting a compelling narrative, designing a visually stunning campaign, or delivering measurable results, our team combines expertise with innovation to exceed expectations.

At Adcetera, we believe in the power of creativity, data-driven insights, and collaboration to transform brands and move minds. With over four decades of experience, we continue to evolve, providing the tools, strategies, and support businesses need to achieve their goals and make a lasting impact.

Budget per project
Starting from $5,000
Project duration
  • Starting from 1-3 months
Geographic focus
  • United States
Languages
  • English
Success stories

Challenge

WellNow Urgent Care needed to drive brand awareness and patient visits across 210+ locations in seven states. With urgent care patients primarily choosing nearby centers, WellNow required a hyper-localized approach to increase visibility, attract patients to new and existing sites, and monitor results at each location. The challenge was to balance local engagement with brand consistency and deliver measurable, cost-effective growth across all markets.

Solution

Adcetera crafted a location-specific media strategy, focusing on SEM for highly targeted local search ads that increased visibility and relevance by service and location. We complemented SEM with OOH, radio, TV, and Nextdoor, ensuring cohesive branding and community engagement. Our custom dashboard tracked media impact, allowing real-time optimizations to refine cost-per-visit and drive patient volume to each WellNow location.

Result

In two quarters, Adcetera’s strategy drove a 75% increase in patient visits, 170% growth in telehealth appointments, and a 60% improvement in cost-per-visit efficiency for WellNow. This campaign’s success earned Adcetera the 2023 Search Engine Land Award for Small Agency of the Year in PPC, celebrating our impactful, data-driven approach and measurable results in urgent care marketing.

Our awards
Houston, Texas, United States agency Adcetera wins BuiltIn Best Places to Work 2024 award
Houston, Texas, United States agency Adcetera wins BuiltIn Best Places to Work 2025 award
Houston, Texas, United States agency Adcetera wins 2024 Web Marketing Awards Excellence - Everon award
Houston, Texas, United States agency Adcetera wins Web Marketing Awards Excellence - Viridien award
Houston, Texas, United States agency Adcetera wins Search Engine Land Awards Winner 2023 award
Reviews

5

The average rating is based on reviews from both Google Maps and Semrush.
Joanne
on
Nov 7, 2023

We have been working with Adcetera for over 15 years. Their creative resources, strategic marketing skill set and execution are second to none. They truly care about their clients and deliver cutting edge solutions on each and every project. What also sets them apart is their people…they are simply wonderful to work with and make every single interaction enjoyable, as well as productive.

Michael Gonzalez
on
Oct 12, 2023

I have had the pleasure of working with the Adcetera team on several occasions over the years, on high visibility projects both large and small. From beginning to end, they help navigate the creative process - understanding needs, audience, and budget. They have a proven formula with experts to help with strategy, print, web design, whatever it takes. This professional team at Adcetera has always delivered and exceeded my expectations.

Cheryl Chadwick
on
Oct 7, 2023

Adcetera is one of the most community-minded businesses we've had the pleasure of working with. They are very professional, friendly, dedicated, and on the cutting edge of advertising strategies. Adcetera designed our new logo, website, and mission statement that has received so much recognition and praise from our clients and sponsors. In addition to their creative advertising expertise, they have sent volunteers and resources to join us in our mission and have made a huge impact in our community. If you are searching for an advertising firm, look no further, because there is none better than Adcetera!

Janitorial Services
on
Oct 24, 2023

We wholeheartedly recommend ADCETERA to anyone seeking a reliable, creative, and results. Their exceptional skills, dedication, and friendly nature make them an asset to any collaboration. We are grateful for the opportunity to work alongside such an outstanding company, and we look forward to many more successful ventures together. Thank you, ADCETERA, for your unwavering support and commitment to our shared success. It is truly a privilege to work with y’all.

Jessica Burnett
on
Jan 26, 2024

Working with Adcetera has been a transformative journey for KBR, beginning with the complete rebuild of our website in 2019. The agency's dedication to excellence was evident as they not only met but exceeded expectations, setting the stage for a series of successful projects. In subsequent years, Adcetera showcased their expertise with helping us with major website refreshes in 2021 and 2023, creating an interactive and intuitive user experience that distinguishes KBR as leaders in the market and differentiates us from competitors. The collaboration has also yielded exceptional videos, including our 2023 Capabilities video, which earned a well-deserved 2023 Viddy Award. Adcetera's professionalism, creativity, and consistent delivery of outstanding results make them a go-to-marketing partner for us.

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