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Cross Border Digital(深圳环创)
Shenzhen, Guangdong, China
50-249
2017
Cross Border Digital is a provider of integrated marketing and promotion solutions for cross-border brands. We specialize in helping brands achieve sales growth and expand their international business. Our vision is to become a reliable partner for the international marketing of China to Global and Global to China enterprises—enhancing brand awareness, increasing sales revenue, and providing high-quality sales leads. We are the sole strategic partner of SEMRUSH in China and the only SEO service provider selected for Google's Preferred Partner Program of China for overseas expansion. Google officially positions us as an integrated marketing company for SEO + SEM.
Our team consists of international experts,including members with over 20 years of overseas experience. We offer a comprehensive range of marketing services, including Semrush, SEO, SEM, website building, social media, content marketing, brand planning and design and brand marketing.
We have signed contracts with more than 500 clients across a wide range of industries, including smart hardware, 3C, home furnishings, mobile/telecommunications, outdoor, SaaS/software, biomedicine, new energy, e-cigarettes, and Ebikes. We have a comprehensive training system with over 100 digital marketing training videos and have conducted internal training for major chinese companies such as Anker, Shein, Vivo, Oppo, and Tencent.
$40,000
2024
12 months
Challenge
The brand sought global organic growth but faced multilingual SEO gaps, outdated configurations, migration risks, and insufficient tracking, limiting performance insights and ROI optimization.
Solution
We delivered a full-funnel SEO and analytics strategy, including multilingual optimization, migration support, and data reconfiguration. Advertising tags and MCF reports enabled precise ROI tracking. Content, keyword, and Featured Snippet strategies further enhanced search visibility and helped the brand scale performance across global markets.
Result
SEO traffic grew by 804%, top-ranking keywords rose 1,464%, and Featured Snippet wins improved visibility - enabling smarter decisions and higher ROI across organic and paid channels.
$80,000
2023
12 months
Challenge
A mid-sized tech firm faced a severe online reputation crisis. Google search results, social media, review sites, and news were flooded with customer complaints and negative information, hurting its credibility and sales. The overwhelmed customer service team couldn't keep up with the surge in complaints across platforms. The brand urgently needed a comprehensive strategy to regain trust and rebuild its online reputation.
Solution
As the ORM agency, we deployed monitoring tools to track brand mentions and prioritized urgent issues for quick response. We launched content marketing campaigns—blogs, case studies, and real customer reviews—to rebuild trust. Using Semrush, we analyzed AI Search results and applied SEO and PR strategies to improve visibility and sentiment.
Result
After a year, the company’s online reputation transformed. Negative reviews dropped 60%, positive reviews rose 40%, customer satisfaction grew from 65% to 85%, and sales increased 25%. AI search results on Google jumped 200%. The brand regained its trusted status. Our ORM strategy turned crisis into growth, boosting loyalty and securing high-value search placements.
$100,000
2023
12 months
Challenge
A global electrical enterprise struggled with its digital presence due to a JavaScript-based website that hampered search engine indexing. Its restrictive CMS made SEO updates difficult and costly. The site also suffered from thin product content, poor user experience, and slow load speeds, leading to high bounce rates.
Solution
Our comprehensive SEO strategy tackled core technical and content problems. We guided the client's website conversion from JavaScript to static HTML, fixing indexing issues. We also deployed WordPress for their blog to enable high-quality content creation. Further, we implemented on-page optimizations, structured data, and AMP to boost search visibility, and managed Google My Business profiles to improve local search presence.
Result
Result The engagement yielded exceptional, sustained growth, exceeding all KPIs. Achieved over 100% average annual organic traffic growth, with a 400% increase in the initial phase. Post-overhaul, 90% of pages were indexed, with 70% of target keywords reaching Google's first page. High-quality content secured valuable SERP features like Featured Snippets. Google Business optimization significantly improved visibility and brand impressions on search and maps.
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