CrownForge Creations By Jyoti Art's

Challenge

URMIKAR, a traditional B2B brass idol and handicraft maker, wanted to shift to a direct-to-customer model for wider reach and better brand control. The brand had no online presence—no logo, no website, no content. The challenge was to build a D2C-ready brand from scratch, targeting emotionally connected, premium buyers across India while preserving their artisanal roots.

Solution

We started by building the brand from the ground up—developing a visual identity, logo, and brand kit that fused tradition with modernity. A clean, mobile-friendly Shopify website was launched with high-conversion content. Parallelly, we ran D2C ad campaigns on Meta and Google, optimized creatives for emotional engagement, and focused on building trust through storytelling and retargeting ads.

Result

Within 60 days, URMIKAR saw consistent website traffic, growing social engagement, and its first wave of online sales. Ads drove direct customer inquiries and conversions from culturally aligned audiences. URMIKAR is now recognized as a rising premium D2C brand in the brass idol niche. With a clear brand identity and full-funnel strategy, they are set for scalable online growth.

Challenge

UB Sprites needed a strong, premium offline presence to match their bold and youthful brand image. Their stores lacked consistent visibility, especially in Tier 2 cities where retail competition is tough. The goal was to create a standout identity across retail locations to boost brand recall, customer engagement, and overall brand trust in local markets.

Solution

We created modern storefront designs using bold lighting, clean layouts, and strong branding elements. Our outdoor branding campaign included hoardings, flex boards, and point-of-sale visuals. Every element reflected UB Sprites’ energetic personality, ensuring a consistent, high-impact brand experience across major retail points and busy market areas.

Result

After the rollout, UB Sprites stores saw a sharp rise in foot traffic and brand inquiries. Distributors confirmed stronger customer recall, and stores looked more premium and inviting. The unified offline branding helped UB Sprites stand out visibly among competitors, driving better market recognition and laying the foundation for future expansion.

Challenge

CHOYAL Enterprises, a leader in flour milling systems, needed a unified brand identity to reflect their legacy and industry dominance. Their goal was to create long-term brand recall across offline and retail spaces, while showcasing innovation through design consistency in stores, hoardings, and signage—especially across regional trade markets.

Solution

We developed a modern yet heritage-inspired identity starting with logo redesign, followed by a professional store layout and outdoor branding. Our team executed visual storytelling through hoardings, banners, and showroom installations across Ajmer and beyond—ensuring brand consistency in every physical customer touchpoint.

Result

The new identity made CHOYAL instantly recognizable in their niche. Store branding improved client engagement, while hoardings increased visibility in key regions. Over time, the brand gained a professional edge and trust among B2B partners. CHOYAL’s offline presence now reflects its market leadership, supporting future expansion goals.