Digi Solutions

Challenge

Digi Solutions transformed an independent car dealership’s digital marketing strategy, achieving an impressive 12x return on investment (ROI) with a modest budget of $3,500. This remarkable success story showcases the power of targeted automotive marketing techniques and the expertise of Digi Solutions in leveraging cutting-edge tools to drive results.

Solution

To accurately measure the campaign’s success, Digi Solutions implemented Google Tag Manager to track user interactions with these CTAs. This precise tracking allowed for real-time monitoring of button clicks, form submissions, and other crucial conversion events. The data gathered through Google Tag Manager provided valuable insights into user behavior, enabling the team to continuously optimize the campaign for better performance.

Result

The results of this targeted approach were nothing short of exceptional. The $3,500 investment generated 519 leads, translating to a 12x factor return. Even more impressively, these leads resulted in 11 sales, yielding a total ROI of $38,874. With an average gross profit of $3,852 per sale and a remarkable 21% conversion rate, this campaign demonstrated the effectiveness of Digi Solutions’ strategic approach to automotive digital marketing.

Challenge

The used car dealership sought to address a core business challenge: increasing qualified buyer opportunities in a competitive market dominated by strict credit requirements and fluctuating consumer confidence. Historically, the dealership relied on referrals, walk-in traffic, and third-party listing websites, which resulted in inconsistent lead flow and limited the ability to efficiently target buyers with less-than-perfect credit.

Solution

The Subprime Lead Generation campaigns were designed with precision: messaging emphasized accessibility, empathy, and speed—qualities that resonate deeply with credit-challenged consumers. Targeted digital advertising served as the campaign’s engine, featuring geo-targeted ads on social media platforms, search engines, and selective automotive forums.

Result

The campaign’s real-time response system ensures leads are not only generated but also promptly nurtured—a key factor since purchase intent and enthusiasm can quickly diminish. Advanced CRM integration guarantees leads are never lost or neglected, turning each opportunity into a structured and trackable sales pursuit.

Challenge

When Crimson Coward set out to expand its Nashville hot chicken empire across Maryland and Virginia, they needed more than just spice-they needed sizzle in their marketing. Digi Solutions delivered a “feather-ruffling” strategy that helped Crimson Coward spread its wings and soar in new markets.

Solution

Building connections with public schools, colleges, sports centers, and local influencers-over 55 foodie influencers and dozens of school partnerships within a 20-25 mile radius of each location. Launching outreach campaigns in Columbia, Pasadena, Owings Mills (MD), and Springfield, Stafford, Woodbridge (VA), ensuring every new restaurant opening was met with local buzz and excitement. Coordinating with PTAs and community groups for authentic, grassroots engagement.

Result

With proven campaign success, high ROAS, and a personalized touch, Digi Solutions helped Crimson Coward not just enter new markets, but truly “rule the roost.” Their expertise in market penetration and community engagement means Crimson Coward’s growth is anything but a fluke – it’s the result of a well-seasoned partnership.