Export Accelerator

Challenge

When the client, an Australia-based manufacturer, was onboarded at the start of the year, their website traffic stagnated at around 7,000 users per month due to technical issues like irrelevant pages, 404 errors, and poor SEO practices. This limited their visibility in search results. Additionally, a significant branding issue arose: Google redirected users searching for the client’s name to a different, unrelated website with a similar name, creating a barrier that hindered the client’s ability

Solution

We began with a comprehensive site audit to resolve technical issues, removing irrelevant pages and fixing 404 errors to enhance user experience and SEO. The website’s code and content were optimized according to SEO best practices. We implemented a targeted backlinking strategy and syndicated content on high-authority sites to boost traffic and domain authority. To tackle the branding issue of Google's auto-redirect, we launched a new domain and ran Google Ads on brand keywords

Result

In six months, the Australia-based client experienced a surge in website traffic, increasing from 7,000 to nearly 12,000 users per month. Our comprehensive SEO efforts, including technical fixes, content optimization, backlinking, and syndication, greatly enhanced the site's visibility and authority. The branding issue was addressed with a new domain and targeted Google Ads, enabling the client to achieve the #1 rank for branded keywords

Challenge

A top provider of construction and earthmoving equipment rentals in North America faced major website performance challenges. Stuck in the Google Sandbox, the site had low visibility and nearly nonexistent organic traffic, with a consistently declining Domain Authority (DA). This lack of traffic and diminishing authority restricted the site's organic growth potential, necessitating urgent action to improve its performance.

Solution

Site Issue Correction: We audited the website, fixing 4XX errors and broken links while ensuring proper indexing and optimization. Keyword Research: We identified relevant keywords based on local search behavior within a 100-mile radius. Blog Strategy: We created blogs to answer common questions, improving rankings and generating backlinks. UX Improvements: We enhanced navigation for better user engagement. FAQ Page: We added an FAQ page to target long-tail keywords.

Result

Organic Traffic: In two months, the site experienced a boost in organic traffic from optimized blogs using targeted keywords and localized content. User Engagement: Informative content increased phone clicks and form submissions, while improved UX enhanced user exploration. Blog Performance: Blogs became top performers, capturing high-intent users and generating valuable backlinks. Domain Authority: Addressing technical issues and building backlinks reversed the decline in Domain Authority.