MarketingCollega

Challenge

The Shopify webshop had little authority and limited visibility in Google. Category pages weren't optimized for search intent and competed internally with product pages. In a competitive fitness market, focus was needed to achieve top-three rankings and achieve sustained growth in organic traffic.

Solution

Based on thorough keyword research, we optimized all key category pages in a single, targeted effort with carefully crafted, strategic content. We added relevant FAQs, rewrote meta titles and meta descriptions, and supported this with high-quality, thematically strong backlinks to strengthen authority and focus.

Result

Within three months, the number of top 3 positions grew from 113 to over 200, a 78.8 percent increase. More than 5,000 keywords ranked, with over 550 appearing in the top 10. The webshop achieved over 1 million impressions in three months and a significant increase in organic visibility and traffic.

Challenge

As an affiliate platform on WooCommerce, the website had low rankings and little authority. Google is less inclined to value affiliate sites, especially those without unique content. The site attracted little organic traffic and lacked differentiation in a competitive gift niche.

Solution

We optimized the layout and added unique, handwritten content for each product. Pagination was removed to create more substantive value. This was reinforced with targeted link building, blogs focused on important search terms, and technical optimizations for speed and user experience.

Result

Organic traffic increased by 344 percent. From 30 to 550+ visitors per day. Over 89,000 unique visitors and 5.5 million impressions. From 0 to 225 keywords in the top 3 and 1,000+ in the top 10. The site grew to become an authority in the women's gift niche.

Challenge

A completely new Lightspeed webshop with no domain authority or existing visibility. In a niche with competition, trust had to be built from scratch. Furthermore, the platform limited certain SEO adjustments, requiring smart choices in structure, content, and technology.

Solution

We started with in-depth keyword research and, based on that, determined the structure and domain name. We then built the site with SEO in mind, created targeted category content, and launched a high-quality link building campaign. Monthly video calls ensured focus and continuous optimization.

Result

Within four months, the webshop grew from 0 to 50 organic visitors per day. It attracted over 2,500 unique visitors, 30-plus top-3 positions, and 100-plus top-10 rankings. The site generated over 150 sales and built a DR of 25, entirely from organic growth.