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Raleigh, North Carolina, United States
1-9
2023
The Haas Marketing Company is a modern growth agency that helps B2B brands increase visibility, inbound demand, and trust through SEO, Answer Engine Optimization (AEO), and a well-orchestrated modern marketing stack. We help companies get found not only in traditional search results, but also in AI-driven answer engines such as Google’s AI Overviews, ChatGPT, and other large language model–powered experiences.
Our approach blends SEO fundamentals with emerging AEO best practices and modern marketing infrastructure. We align keyword and topic research to real buyer intent, support technical SEO audits and fixes, optimize content, and build internal linking strategies that compound over time. Using platforms like Semrush, Google Search Console, analytics, and CRM systems, we connect search visibility to real business outcomes.
A core focus of the Haas Marketing Company is helping brands design and operate a modern marketing stack that supports SEO and AEO at scale. This includes content systems, analytics, automation, CRM integration, and AI-assisted workflows that improve efficiency and consistency. We ensure search and content efforts are measurable, repeatable, and integrated into day-to-day marketing operations rather than treated as standalone projects.
On the AEO side, we structure content so it is easily understood, summarized, and cited by AI systems. This includes question-driven content, clear information architecture, schema and entity optimization, and authoritative signals that increase visibility in conversational and answer-based search. The goal is to position our clients as the default answer when prospects ask category-specific questions.
We work primarily with B2B technology, industrial, and services companies that want practical execution without unnecessary complexity. We favor clear roadmaps, prioritized actions, and hands-on support that fits existing teams and tools. Our work is data-driven, transparent, and designed to evolve alongside changes in search behavior and marketing technology.
Whether a brand is looking to improve organic rankings, adapt to AI-powered search, modernize their marketing stack, or better connect SEO performance to pipeline impact, relSella delivers a future-ready SEO and AEO strategy built for how buyers discover information today.
$20,000
2025
12 months
Challenge
Help RIOS Intelligent Machines identify Search and Answer Engine opportunities. The site had little to no placement in Google, ChatGPT and Perplexity. The challenge was to identify opportunities, create relevant content and increase website traffic.
Solution
Used Semrush to audit RIOS’ zero-visibility baseline, uncover keyword and intent gaps, and map competitor traction across search. Translated those insights into priority topics optimized for both Google and emerging answer engines (ChatGPT, Perplexity). Built focused content around real questions, driving meaningful traffic growth and discoverability.
Result
Using Semrush insights, we repositioned the RIOS brand from minimal visibility to measurable leadership—securing 12 top-page Google rankings and 6 consistent placements in answer engines like ChatGPT and Perplexity by targeting high-intent queries and building authoritative, answer-ready content.
$2,500
2025
1 months
Challenge
The challenge was to identify high-impact search and answer engine opportunities as an external partner within an established marketing ecosystem. With an internal team and agency already in place, the work required uncovering blind spots, validating assumptions, and delivering objective, data-backed insights that complemented—not duplicated—existing strategies while accelerating SEO and AEO performance.
Solution
An in-depth SEO and AEO site audit designed to evaluate technical performance, content quality, information architecture, and authority signals across traditional search engines and modern answer engines. The audit identified visibility gaps, priority opportunities, and clear, actionable recommendations that improved rankings, answer inclusion, and qualified organic traffic.
Result
Delivered a clear, prioritized roadmap outlining technical fixes, content improvements, and structural changes that directly impact search and answer engine visibility. The audit delivered measurable opportunities for ranking gains, improved crawlability, stronger topical authority, and increased inclusion in AI-driven answer results, enabling more consistent, qualified organic traffic growth.
$795
2025
1 months
Challenge
The challenge was to quickly identify high-impact search and answer engine opportunities for an early-stage B2B tech company as an external resource.
Solution
Our SEO & AEO Clarity Sprint cut through assumptions and noise, delivering objective, data-driven insights to surface missed opportunities, align stakeholders, and establish a focused path to improved visibility and demand capture.
Result
We delivered a clear, prioritized plan for improving search and answer engine visibility, tailored for this early-stage B2B tech company. We identified ranking gaps, content and technical opportunities, and answer engine inclusion paths, aligning the team around what to fix, what to create, and where to focus to drive near-term traction and long-term growth.
Need more data before you can make a decision and reach out to an agency? Please share your thoughts and suggestions by dropping a line at agencies@semrush.com
Sherpa Collaborative works with clients and businesses from across the country to identify potential growth areas and help them achieve goals through equity, c-suite consulting, accounting, and marketing services.
Raleigh, North Carolina, United States
Marketing Advice, Marketing Automation +39
Ecommerce, Sports & Fitness +3
$1,000 - $10,000
North Carolinas premier SEO, PPC, & Webflow development agency. We are a team of 20+ digital marketing experts with enough experience and know-how to rival our largest competitors.
Greenville, North Carolina, United States +1
Marketing Advice, Public Relations +54
Healthcare & Hospital, Ecommerce +3
$5,000 - 10,000
Most law firms invest in advertising, but struggle to connect the spend to revenue growth. Consultwebs delivers clear results you can measure, and a responsive customer experience you can trust. We focus on the practice of marketing your law firm,
Raleigh, North Carolina, United States
Marketing Advice, Advertising +32
Legal Services
Starting from $2,500
We specialize in helping service-based brands grow their visibility online through SEO, WordPress design, development, and brand messaging.
Raleigh, North Carolina, United States
SEO, Web Development +7
Real Estate, Construction +1
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