Semrush Agency Partners logo
Voluminous

Voluminous

Turn search visibility into qualified pipeline.
5

Toronto, Ontario, Canada

1-9

2025

Voluminous helps B2B companies build an organic acquisition channel that generates qualified pipeline, not just rankings and traffic.

We work with SaaS, HealthTech, FinTech, EdTech and B2B marketplace companies that want to strengthen their visibility across both traditional search and AI answer engines.

Our work begins with a deep understanding of your business. Through our 43-point discovery framework, we study your ideal customer profile, sales motion, buyer journey and the language prospects use during sales, customer success and support conversations.

We then prioritize opportunities based on their potential contribution to pipeline.

Our capabilities include:

• SEO and AEO strategy

• Keyword, audience and search-intent research

• Topic-cluster and site-architecture planning

• Technical SEO audits and implementation-ready tickets

• Content strategy, briefs and optimization

• Programmatic SEO and interactive search experiences

• AI visibility and citation-gap analysis

• Digital PR and link-building strategy

• SEO, AEO and conversion reporting

Rather than maintaining separate SEO and AEO roadmaps, we incorporate AI visibility recommendations into the same on-page, off-page and technical workstreams. This helps clients improve how they rank in Google and how platforms such as ChatGPT, Perplexity and Gemini understand, cite and recommend their brands.

Our strategies are tailored to each company's assets and market. Depending on the opportunity, that may mean improving high-intent product and solution pages, resolving crawlability and indexation problems, building content clusters, or turning proprietary data into scalable programmatic pages.

We operate as a strategic partner to internal marketing, content and development teams.

Recommendations are prioritized by expected impact and implementation effort, translated into clear deliverables, and measured against leads, opportunities and revenue, not vanity metrics.

Selected results include growing a B2B healthcare data platform from 1,700 to 280,000 organic clicks and generating more than $400,000 in new business, as well as helping an online marketplace increase organic traffic by 213% after resolving critical crawlability issues.

Budget per project
$1,000 - $5,000
Project duration
  • Any
Geographic focus
  • United Kingdom
  • United States
  • Canada
Languages
  • English
Success stories

Challenge

PayerPrice had almost no organic presence - just 10 daily clicks and 50 impressions. Its healthcare pricing-intelligence category was still emerging, so buyers were not searching for the product directly. With no established bottom-of-funnel keywords or competitors to reverse-engineer, a conventional blog-and-backlink strategy could not build the scalable inbound channel the company needed.

Solution

We built an answer-first programmatic SEO system around PayerPrice's proprietary reimbursement data. Thousands of pages answered high-value questions immediately, while embedded interactive widgets turned visitors into product users. We supported this with ICP-led keyword research, topic clusters, an editorial calendar, optimized content and authority building across the buyer journey.

Result

In 9 months, PayerPrice grew from 1,700 to 280,000 organic clicks - a 174× increase - and ranked 7,294 keywords in Google's top five. Domain Rating rose from almost zero to 30, and organic search generated more than $800,000 in attributed new business. The strategy also remained resilient through major Google spam and core updates.

Challenge

MachineHub's industrial-equipment marketplace was losing valuable inventory pages from Google. More than 74,000 URLs were marked “crawled, currently not indexed,” while redirects, incorrect canonicals, broken links, client-side rendering and slow templates told Google that important brand, category and listing pages were duplicates or low-value shells.

Solution

We audited the marketplace and gave its developers a prioritized technical roadmap. The work covered server-side rendering, redirect and canonical repairs, broken-link cleanup, smarter listing and category sitemaps, commercial structured data, consolidated category architecture and stronger internal linking. The strategy focused crawl budget on the inventory most likely to drive buyer searches.

Result

Within 11 weeks of implementation, Google indexed 20,217 additional pages and the “crawled, currently not indexed” count fell by 19,501. Monthly organic traffic recovered 34%, from about 25,900 to 34,800 visits. Top-three rankings grew from 5 to 103, and 282 new pages began ranking - all without publishing new articles or building links.

Challenge

Leetify's large gaming analytics platform was being held back by its own scale. Crawl budget was consumed by redirects, staging and API subdomains, and more than 555,000 low-value match pages. Its valuable data pages rendered client-side and appeared identical to Google, while poor site depth and weak backlink semantics kept high-demand player and statistics pages from ranking.

Solution

We led a technical audit and strategy that blocked low-value environments, repaired canonicals, redirects and 404s, flattened the site architecture, deprioritized match-detail pages and introduced server-side rendering. We then turned Leetify's proprietary data into programmatic pro-player and statistics pages and ran a backlink campaign to strengthen relevance for data and stats searches.

Result

Organic traffic grew 37%, from 1.4 million to 1.9 million. “Crawled, currently not indexed” URLs fell by 1.31 million, reclaiming 31% of wasted crawl budget. Top-10 keywords increased 173%, top-three rankings grew 5.4×, and 1,400 new pages began ranking. Search impressions also increased 21%, reaching 17.2 million.

Our clients
Toronto, Ontario, Canada agency Voluminous helped AcceptedTogether grow their business with SEO and digital marketing
Toronto, Ontario, Canada agency Voluminous helped PayerPrice grow their business with SEO and digital marketing
Toronto, Ontario, Canada agency Voluminous helped ShareCRM grow their business with SEO and digital marketing
Toronto, Ontario, Canada agency Voluminous helped BuyandBill grow their business with SEO and digital marketing
Toronto, Ontario, Canada agency Voluminous helped MachineHub grow their business with SEO and digital marketing
Toronto, Ontario, Canada agency Voluminous helped Leetify grow their business with SEO and digital marketing

Need more information?

Need more data before you can make a decision and reach out to an agency? Please share your thoughts and suggestions by dropping a line at agencies@semrush.com

Agencies in Toronto, Ontario, Canada

It takes about 3 minutes.