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Collified

Collified

医疗保健领域的数字化增长机构
4.6

Izmir, Izmir, Turkey

1-9

2024

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Collified 是一家专注于增长的数字营销机构,致力于帮助医疗保健专业人士、医疗品牌、诊所和企业在竞争激烈的市场中提升知名度、信誉度和业绩。通过整合策略、内容、设计、技术和数据,Collified 打造与可衡量的业务目标相契合的数字化体验。

我们的方法始于深入了解品牌、目标受众、市场定位和增长挑战。在此基础上,我们制定定制化的数字化战略,旨在提升在线影响力、吸引目标受众,并将关注转化为切实有效的成果。Collified 构建了一个整合的生态系统,其中网站、搜索引擎、社交媒体、付费广告、内容和品牌传播相互支持。

我们工作的核心在于搜索引擎优化和内容策略。我们创建结构化、以用户为中心且易于搜索的内容,帮助品牌提升曝光度,同时清晰地传达其专业知识。对于医疗保健客户而言,这也意味着在整个数字化体验过程中,我们密切关注信息的准确性、可信度、患者期望以及信息质量。

Collified 还为品牌提供网站策略、创意指导、社交媒体传播、效果营销、潜在客户开发和转化率优化等方面的支持。每个项目都围绕明确的目标展开,无论是增加合格咨询量、拓展国际市场、提升品牌权威性、改善患者获取,还是打造一致的数字化形象。

Collified 的独特之处在于创意与效果之间的平衡。优秀的营销应该具有鲜明的特色、令人信服的口碑,并能产生可衡量的价值。我们的决策以创意和数据为指导。我们会评估营销活动的效果、搜索可见度、内容有效性和转化机会,从而找出可以改进的地方。

对于业务遍及不同国家和受众的客户,Collified 会制定适应性强的传播策略,充分考虑当地的搜索行为、文化预期、语言和市场动态。这有助于品牌在与目标受众有效沟通的同时,保持品牌形象的一致性。

客户业务规模
每个项目的预算
$1,000 - 2,500
项目持续时间
  • 6 个月以上
重点地域
  • Turkey
语言
  • 英语
  • 土耳其语
成功案例

挑战

我们的目标并非仅限于提升“安卡拉骨科医生”等几个本地关键词的排名。该网站在某些骨科相关搜索中已经有一定的曝光度,但在整个骨科领域缺乏广泛的自然搜索覆盖。我们的目标是构建一个涵盖治疗相关、信息性、症状性以及本地患者搜索的SEO生态系统,同时提升网站在骨科领域的权威性。

解决方案

Collified制定了一套整合的SEO策略,结合了本地SEO、技术SEO、医学内容、治疗页面、信息文章和主题权威性。我们创建了涵盖膝关节、肩关节、髋关节、足踝、运动损伤、关节置换、骨折、PRP和干细胞治疗的内容集群。此外,我们还针对搜索意图、语义覆盖、内部链接、标题、用户体验和技术SEO对现有页面进行了优化。

成果

在短短 12 个月内,自然关键词总曝光量从 1,396 次增长至 10,713 次。进入谷歌搜索结果前三名的关键词数量从 23 个增长至 4,138 个,进入前十名的关键词数量从 160 个增长至 10,138 个。预计自然流量从 8,136 次增长至 115,791 次,增幅约为 1,323%。该网站还在多个高流量的骨科相关搜索中荣登谷歌搜索结果榜首。

挑战

我们的目标是提升Özgür Kılıçkesmez教授博士网站的自然搜索排名,使其不再局限于少数医学关键词。项目初期,该网站在1754个自然搜索关键词中排名靠前,但仅有26个关键词进入谷歌搜索结果前三,122个关键词进入前十。我们的目标是在数千个与信息、诊断、治疗和长尾医疗保健相关的搜索中提升网站的曝光度,同时增强网站在该领域的权威性。

解决方案

Collified实施了一项全面的SEO策略,该策略融合了技术SEO、医学内容制作、内容架构、主题权威性以及现有页面的持续优化。我们围绕疾病、症状、诊断方法、影像检查、治疗方案和医学术语构建了相互关联的内容集群。我们对现有内容进行了改进,以提升其搜索意图、语义覆盖率、内部链接、标题、元数据、时效性和用户体验。

成果

自然关键词曝光量从 1,754 增至 13,951。谷歌搜索结果前三名排名从 26 个增至 5,495 个,前十名排名从 122 个增至 12,758 个。预估自然流量从 66,052 增至 160,234,增幅约为 143%。该网站还在谷歌搜索结果中,针对“TSH nedir?”、“Hemoroid nedir?”、“Serbest T4 nedir?”、“Tomografi”和“Ultrason”等高流量搜索词排名第一。

挑战

这家整形外科网站的自然搜索排名有限,严重依赖少数与手术相关的关键词。我们的目标是在高意向治疗搜索和患者信息查询中扩大网站曝光度,同时提升隆鼻、面部拉皮、隆胸、腹部拉皮和吸脂等竞争性手术的排名。

解决方案

Collified制定了一套全面的SEO策略,结合了技术SEO、以手术流程为中心的落地页、医学内容制作、主题聚合和持续的内容优化。我们为面部手术、乳房手术和体型雕塑创建了专门的内容结构,同时针对信息类和长尾关键词搜索进行优化。我们对现有页面进行了改进,使其更符合搜索意图、优化内部链接、提升语义相关性、优化元数据并改善用户体验。

成果

在短短 12 个月内,自然关键词总曝光量从 1,280 次增长至 9,640 次。进入谷歌搜索结果前三名的关键词数量从 34 个增长至 2,860 个,进入前十名的关键词数量从 145 个增长至 7,920 个。预计自然流量从 7,400 次增长至 78,500 次,增幅约为 960%。该网站在竞争激烈的整形手术及相关搜索中也取得了显著的首页排名。

我们的客户
Izmir, Izmir, Turkey 营销公司 Collified 通过 SEO 和数字营销帮助了 Prof. Dr. Kadriye Kılıçkesmez 发展业务
Izmir, Izmir, Turkey 营销公司 Collified 通过 SEO 和数字营销帮助了 Dr. Yetkin Bayer 发展业务
Izmir, Izmir, Turkey 营销公司 Collified 通过 SEO 和数字营销帮助了 Dr. Erman Ak 发展业务
Izmir, Izmir, Turkey 营销公司 Collified 通过 SEO 和数字营销帮助了 Prof. Dr. Seçkin Ulusoy 发展业务
Izmir, Izmir, Turkey 营销公司 Collified 通过 SEO 和数字营销帮助了 Prof. Dr. Murat Songu 发展业务
Izmir, Izmir, Turkey 营销公司 Collified 通过 SEO 和数字营销帮助了 Prof. Dr. Berkan Reşorlu 发展业务
评价

5

平均评分的依据是来自谷歌地图和 Semrush 的评价。
Mehmet Aydın
在
Jul 14, 2026

We have been working with Mr. Ömer and his team on SEO and international advertising for approximately 7 years. During this time, they have closely followed the changing Google algorithms and digital marketing trends, always guiding us in the right direction. They demonstrate both a strategic and results-oriented approach, especially in our international advertising campaigns and SEO efforts. Their communication is fast, they are highly successful in finding solutions, and we can always reach them when needed. They are a team we have worked with confidently for many years. Thank you for your efforts and contributions.

Rabia Coskun
在
Jul 14, 2026

We have been working together for years. During this time, their advertising efforts have brought many new patients to our clinic. They are a reliable team that does their job professionally. We are pleased to work with them and wish them continued success.

Seckin Ulusoy
在
Jul 7, 2026

I met Collified Media about a year and a half ago. Previously, we had worked with different advertising agencies on SEO and social media, but unfortunately, we didn't get the results we expected. Therefore, I was trying to manage a large part of the digital marketing process myself, spending considerable time and effort on it. After conducting detailed research, I examined Collified Media's references and the projects they managed. Seeing that they produced truly impressive work, I contacted Mr. Ömer. In our very first meeting, he solved a simple technical problem that we had been struggling with for a long time, without expecting anything in return. This approach demonstrated both his professionalism and his mastery of the subject, and I decided to work with him right then and there. For about a year and a half now, we have been working together on our SEO and social media. During this time, not only has our visibility increased, but we have also observed a significant increase in the number of patients visiting our clinic and the quality of the patient profile. Most importantly, I now feel very comfortable on the digital marketing side. I know that all the necessary work is being carried out in a planned, organized, and professional manner. I sincerely thank Mr. Ömer and the Collified Media team for their hard work, attention, and professional approach. I wholeheartedly recommend them to anyone looking for a reliable and results-oriented team in the digital marketing field. I wish them continued success. 👏👏

Dr. YILÖREN TANIDIR, MD
在
Jul 16, 2026

I am working with a professional, reliable, and truly dedicated team in social media management. Their understanding of my professional identity and communication style directly reflects in the quality of the work produced. Their close monitoring of the process, especially during periods when I can't dedicate time or lose focus due to busy schedules, and their regular reminders to ensure the work continues and progresses quickly, are invaluable to me. While they value our opinions, they also openly and confidently express their own professional views. Their communication is fast, solution-oriented, and extremely polite. I would like to thank the entire Collified team, especially Mr. Ömer and Ms. Damla, for their efforts and dedication in contributing to this successful process. I am very pleased to work with them and wholeheartedly recommend them.

cansaran tanidir
在
Aug 6, 2026

I met Collified Advertising Agency through a recommendation from a doctor friend. Throughout the process, Mr. Ömer and Ms. Damla's constant communication, sincere and solution-oriented approach gave me confidence. What I appreciated most was their dedication to research and offer suggestions, even more so than I did, constantly thinking about "How can we be better, how can we move forward?" They are a professional team that takes their work seriously, closely monitors developments, and genuinely cares about their clients' success. I wholeheartedly recommend them. Prof. Dr. İ. Cansaran Tanıdır

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