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Ethos Ink

Ethos Ink

Grow Smarter. Rank Higher.
5

San Diego, California, United States

1-9

2024

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Ethos Ink is a boutique San Diego SEO agency for ecommerce brands that want search to do more than generate rankings. We help brands unlock their organic search potential, reach high-intent buyers and turn visibility into revenue — from Google to ChatGPT and beyond.

Our approach is direct: no shortcuts. No compromises. No BS. We don't chase vanity metrics, push bloated reports or force generic playbooks onto brands with real personality. We build tailored SEO strategies that strengthen discoverability, protect brand integrity and support long-term SEO and AEO growth. That means better traffic, stronger pages, healthier site architecture and content that performs — without sounding like everyone else.

Search has changed. Buyers move across traditional search, AI answers, shopping surfaces, category pages and editorial content before they ever convert. We help your business show up with the clarity and credibility needed to earn more impressions, clicks and sales.

Our Services:

  • Ecommerce SEO: Build a stronger organic revenue channel through audits, keyword research, category-page strategy, product-page optimization, internal linking and competitor gap analysis.
  • AI Search Optimization: Improve how AI engines understand, trust and reference your brand across emerging answer-driven search experiences.
  • Product Discovery: Make your catalog easier to find and shop with better taxonomy, feeds, schema and merchandising structure.
  • Content & Storytelling: Develop content that ranks, resonates and sells while staying true to your brand voice and positioning.
  • Technical SEO: Fix crawl, speed, rendering and site-structure issues that quietly limit visibility, usability and growth.

Industries We Serve:

From health and wellness to apparel, consumer goods and more, we partner with ecommerce and online subscription brands who care about smart strategy and meaningful results.

Platforms We Support:

We build and optimize seo-friendly ecommerce websites on today's top platforms, including Shopify, WooCommerce, WordPress, BigCommerce, Adobe Commerce, Salesforce Commerce Cloud, Wix, Squarespace, and more.

Want consistent high-intent traffic? Grow smarter and rank higher, with Ethos Ink.

Budget per project
Starting from $5,000
Project duration
  • 1-3 months
Geographic focus
  • United States
Languages
  • English
Success stories

Challenge

Organic growth plateaued because search engines could not easily prioritize the brand’s highest-value pages. Crawl budget was being wasted, overlapping content created confusion and the ecommerce structure was harder to interpret.

Solution

We audited the root domain, cleaned up the XML sitemap and removed low-value pages to reduce crawl waste. We consolidated overlapping content, improved Shopify product pages with better keyword targeting, clearer heading structure and stronger schema, then strengthened internal linking and launched a high-intent comparison pillar.

Result

The campaign drove 820% growth in monthly organic search revenue, a 95.87% increase in organic search sessions and a 200.5% increase in organic shopping sessions. It also improved average Google rankings from 14.53 to 9.78 and increased LLM-generated revenue by 17,205%.

Challenge

Factor lacked SEO-optimized pages tailored to customers searching for specific diets like keto and Paleo. Their CMS further limited scalable, high-performing page creation for each diet vertical.

Solution

We moved Factor’s root domain to HubSpot to make page creation more agile, then rolled out a tiered pillar page strategy. That included educational pages such as keto diet 101 to grow organic traffic and product-focused pages such as Paleo meal delivery services to drive organic search revenue.

Result

Factor increased organic search revenue by 273%, organic search traffic by 248% and monthly organic sessions by 191K. The campaign also drove a 13% lift in top-three ranking keywords and a 63% increase in total ranking keywords.

Challenge

Sunrise Restoration needed more qualified leads from search while competing against larger franchises with stronger local SEO. The site also lacked clear service messaging, location signals and trust-building content.

Solution

We migrated the site to Squarespace so the team could manage updates more easily, rebuilt the design around an Arizona-inspired visual direction and created a lightweight brand system. We then ran local keyword research, improved technical SEO, added schema and set up conversion tracking in Google Tag Manager for calls and form submissions.

Result

In 90 days, Sunrise Restoration increased organic search sessions by 907%, page views by 897% and keyword rankings by 646%. The campaign also drove a 389% increase in tracked conversions.

Our clients
San Diego, California, United States agency Ethos Ink helped Hemlock — Online apparel brand growth and digital marketing partner. grow their business with SEO and digital marketing
San Diego, California, United States agency Ethos Ink helped Green Chef — Organic meal kit delivery and subscription ecommerce brand. grow their business with SEO and digital marketing
San Diego, California, United States agency Ethos Ink helped Factor — Prepared meal delivery and subscription ecommerce brand. grow their business with SEO and digital marketing
San Diego, California, United States agency Ethos Ink helped Rugiet — Men’s health, telehealth and wellness brand. grow their business with SEO and digital marketing
San Diego, California, United States agency Ethos Ink helped Photobooth Supply Co. — Photo booth ecommerce and organic search growth client. grow their business with SEO and digital marketing
San Diego, California, United States agency Ethos Ink helped Fabletics — Activewear and fitness apparel ecommerce brand. grow their business with SEO and digital marketing
Our awards
San Diego, California, United States agency Ethos Ink wins Clutch Top Product Description Content Writing — United States, 2026 award
San Diego, California, United States agency Ethos Ink wins Clutch Top Press Release Content Writing — United States, 2026 award
San Diego, California, United States agency Ethos Ink wins Clutch Top Content Editing & Proofreading Services — California, 2026 award
San Diego, California, United States agency Ethos Ink wins Clutch Top Blog Writing Services Company — California, 2026 award
San Diego, California, United States agency Ethos Ink wins Clutch Top Shopify SEO Company — San Diego, 2026 award
San Diego, California, United States agency Ethos Ink wins Clutch Top Content Writing Services — California, 2026 award
Reviews

5

The average rating is based on reviews from both Google Maps and Semrush.
Sean Corcoran
on
Apr 14, 2025

Ethos Ink is hands down the best search engine optimization company. Thanks to James and their team, our Google search traffic has tripled, and our overall customer acquisition cost has significantly decreased.

EndSelf-Harm
on
Apr 24, 2025

I’m so grateful I found Ethos Ink! James and his team meet you exactly where you are, taking the time to understand your vision and goals. Their personalized approach to SEO and digital strategy helped boost my visibility, increase traffic, and attract the right audience. They don’t use one-size-fits-all tactics — they tailor everything with care and intention. If you’re looking for a team that’s smart, supportive, and delivers real results, I can’t recommend them enough!

Rya Ann
on
Apr 24, 2025

Look no further. I had been searching for help with marketing and brand recognition, but no one truly seemed to understand my mission or vision—until I connected with Ethos Ink. James and the team took the time to sit with me, listen, and genuinely understand what I was trying to build. For the first time, I felt seen and supported in my work. I recommend them to anyone looking for thoughtful, strategic help with marketing, SEO, or expanding their reach. Thank you so much, Ethos Ink!

Kyley Eng
on
May 4, 2025

What I appreciate most about Ethos Ink is how they make complex ideas feel clear and accessible. They offer true end-to-end support, which is a huge value for any business trying to stay consistent across everything from branding and messaging to web and content. This team listens closely, thinks intentionally, and genuinely cares about helping businesses grow. If you’re looking for a creative partner that can guide you through the full journey—not just a piece of it—Ethos Ink is absolutely worth getting to know.

Little Champs
on
Apr 14, 2025

Google search traffic has increased exponentially since working with James. Ethos Ink has helped us increase traffic versus our local competitors with his search engine optimization. I would recommend this SEO group to anyone.

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