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Monique Lam Group

Monique Lam Group

Organic Growth. Double Revenue and Brand Value.
4.9

Sydney, New South Wales, Australia

10-49

2014

What We Do

Our approach blends strategic insight with authentic storytelling to create marketing that connects and converts.

We align marketing with measurable goals such as:

  • Increased revenue
  • Stronger profit margins
  • Sustainable market share

Our expertise includes:

  • Lead-generating websites that convert, not just inform
  • Organic growth strategies that build long-term visibility
  • Brand repositioning that shifts perception and drives demand
  • Channel partner programs to drive growth

Why Us

We bring deep expertise in technology and telecommunications, where offerings are complex and sales cycles are long. We translate technical value into clear, compelling messaging your customers act on.

What sets us apart:

  • Strategy-first, not trend-driven.
  • Systems that deliver results long after campaigns end.
  • 100% Australian-owned, with a commitment to transparency and integrity.

Ready to rebrand, optimise your online presence, or break into new markets?

How We Engage

Our process is simple, structured, and built for impact.

1. Discovery & Alignment

We begin by immersing ourselves in your world and understanding your business goals, ecosystem dynamics, and partner priorities. This isn’t a tick-box exercise; it’s where we uncover the growth levers that matter. For our referral businesses, we offer customers a complimentary market intelligence report tailored to your business valued over $5K USD.

2. Strategy & Blueprint

We design a strategy-first marketing blueprint tailored to your ecosystem. For example, GTM campaigns, partner enablement programs, brand repositioning.

3. Build & Activate

Here’s where strategy comes to life. From lead-generating websites to demand programs to partner toolkits, we create marketing systems designed to convert and scale. Execution is streamlined, measurable, and built for partner adoption.

4. Enable & Scale

We don’t stop at launch. The foundations we build are systems that extend impact beyond the campaign. Think of it as marketing that compounds value over time, not campaigns that fade out.

5. Measure & Optimise

Data is analysed and refined, and optimised for sustained performance.

Contact us today to turn potential into performance.

Budget per project
Starting from $5,000
Project duration
  • Any
Geographic focus
  • Canada
  • United States
  • Australia
Languages
  • English
Success stories

Challenge

- Entering a saturated and competitive industry with established players - Limited internal marketing resources and demand for fast, measurable results - A need to differentiate in-market and build trust quickly

Solution

We focused on strategic clarity, sustainable growth systems, and market authority: - Built a strong foundation across owned media channels to support long-term brand growth. - Developed and executed a multi-channel awareness campaign, with an emphasis on LinkedIn and industry-aligned platforms. - Repositioned the client’s brand and offer to clearly communicate value and differentiation across all customer touchpoints.

Result

- 200%+ increase in sales revenue within the first 12 months. - 600% growth on LinkedIn platform within 3 months. - 800% growth in keywords and 600% growth in organic traffic to website. - Client won a prestigious industry award, boosting credibility and brand authority. - Successfully acquired new sponsors and unlocked revenue streams in untapped markets. - On track for 300%+ growth by end of 2025, building on an already 7-figure business foundation.

Challenge

- An under-performing website lacking clarity, strategic positioning, and conversion focus. - Low visibility in search engines and limited organic traffic. - A need to be perceived as a premium, trusted brand within a high-profile retail environment. - No clear narrative or digital footprint that reflected the client’s leadership and expertise in eye care industry.

Solution

- Complete website revamp to elevate the brand experience and clearly position client as a category leader. -Optimised site architecture and SEO to improve search rankings and user journey. - Crafted brand messaging and design to build credibility, trust, and a strong emotional connection with ideal customers. - Ensured all digital touchpoints communicated value, authority, and alignment with premium retail environments.

Result

- 600% increase in web traffic, 300% in bookings and 150% in sales in just 6 months. - Significant uplift in brand authority and visibility in NSW, particularly among Westfield Bondi Junction’s store and retail network. - A revitalised online presence that now reflects Wendy Ho’s true brand value and industry expertise. - Strengthened positioning as a go-to expert and leader in the eye care industry. - Increased inquiries and opportunities for collaboration within premium retail environments.

Our clients
Sydney, New South Wales, Australia agency Monique Lam Group helped Konverge pty Ltd grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency Monique Lam Group helped Forcepoint grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency Monique Lam Group helped Dicker Data Ltd grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency Monique Lam Group helped Adobe grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency Monique Lam Group helped Kerrie Erwin grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency Monique Lam Group helped Wendy Ho Optique grow their business with SEO and digital marketing
Our awards
Sydney, New South Wales, Australia agency Monique Lam Group wins Amazon Best Seller award

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