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SOUP Agency

SOUP Agency

A recipe to reach any customer
Proven track record
5

Sydney, New South Wales, Australia

Brisbane, Queensland, Australia

Melbourne, Victoria, Australia

10-49

2019

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Whether you need a full digital game plan or just a nudge in the right direction, we’ve got you covered. We are full-service digital marketing agency located in Sydney.

WE ARE RESULTS DRIVEN 

  • 54X Improved Return on Ad Spend (ROAS)
  • -667% Reduced CPL
  • 59% Increased Email CTR
  • +278% Increase in Organic Sessions
  • +422% Increase in Leads

INDUSTRY RECOGNISED

  • 2024 Local Business Awards Winner - Marketing Services
  • 2024 Australian Womens Small Business Champion Awards - Finalist 
  • 2024 Commbank Young Hero Awards - Finalist in Excellence in Marketing
  • 2024 Australian Small Business Awards - Finalist
  • APAC'S 2022 Most Innovative Digital Marketing Agency - Sydney
  • 2022 Telstra Best of Business Awards Finalist

YOUR TRUSTED PARTNER

  • Hubspot Marketing Partner
  • Klaviyo Partner
  • Shopify Partner
  • Google Partner 
  • Meta Business Badged Partner

OUR SERVICES

We offer a wide range of digital marketing services tailored to meet your business needs:

  • Digital Strategy: Comprehensive planning to achieve your digital marketing goals.
  • Paid Search (Google & Bing Ads): Effective campaigns to boost your visibility and drive conversions.
  • Meta, TikTok, Pinterest Ads: Engage your audience on the most popular social platforms.
  • Display Ads: Captivating visuals to attract and convert your target audience.
  • Search Engine Optimization (SEO): Improve your organic search rankings and drive more traffic.
  • Organic Social Strategy: Develop and execute a robust social media strategy.
  • Organic Social Content Creation: Create engaging content that resonates with your audience.
  • Organic Social Post Scheduling & Boosting: Optimize your posting schedule and amplify reach.
  • Community Management: Foster and manage your online community effectively.
  • CRM Setup: Implement and optimize CRM systems to manage customer relationships.
  • Nurture Series Setup: Develop automated workflows to nurture leads.
  • Monthly eDM: Craft and send effective email marketing campaigns.
  • Copywriting: Create compelling content for all your marketing needs.
  • Link Building: Enhance your SEO with high-quality backlinks.
  • Graphic Design: Professional design services for all your marketing materials.
  • Blog Creation: Develop informative and engaging blog content.
  • Onsite Optimizations: Improve your website’s performance and user experience.
  • Landing Page Design: Create high-converting landing pages.

GET IN TOUCH WITH US TODAY!

Ready to elevate your digital marketing efforts? Contact SOUP Agency today and let us help you achieve your business goals.

Proven track record

1 client has recently hired this agency using our platform.

Budget per project
Starting from $1,000
Project duration
  • Any
Geographic focus
  • China
  • United Kingdom
  • United States
  • Singapore
  • Canada
  • Australia
  • New Zealand
Languages
  • English
  • Spanish
  • German
  • French
  • Italian
  • Portuguese
  • Dutch
Success stories

Challenge

Increase Komerco’s sales revenue and elevate their brand mission of becoming the leading provider of materials to the Australian Construction Industry.

Solution

Soup worked with the client closely on identifying priority products to be featured on SERPs and Shopping in order to maximise their media budget. Soup added tailored audience segments to find customers in-market and trialled Search and Shopping campaigns to find the perfect fit.

Result

+106% USERS YOY +7,106% ONLINE REVENUE YOY +98% CONVERSION RATE YOY

Challenge

Hantec Markets faced a dual challenge: to amplify their brand awareness and skyrocket their lead generation. In a sector teeming with competition, the goal was to create a strategy that was not just effective but also resonated with their target audience – individuals intrigued by the nuances of fin

Solution

The solution was a multi-faceted, omnichannel approach. The goal was to target audiences via a full funnel strategy, with different channels such as Meta ads, Bing ads and Google ads included in the mix. This way, leads would be introduced to the brand then immediately retargeted via remarketing ads

Result

+422% Lead Growth -80% Cost Per Lead

Challenge

Soup’s primary objective with Vanilla Blue was to increase their online catering orders from customers in the Greater Sydney area, with a particular emphasis on boosting repeat purchases and enhancing overall revenue.

Solution

Soup deployed a targeted search strategy, focusing purely on acquiring new customers. By concentrating on high-intent keywords pertinent to the food and beverage catering industry, we attracted customers ready to make a purchase, complementing their existing B2B operations with an expanding DTC.

Result

43x Revenue Growth in First 3 Months +34%YoY Revenue Growth

Our clients
Sydney, New South Wales, Australia agency SOUP Agency helped THRIVE grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency SOUP Agency helped VISION PT grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency SOUP Agency helped KISS grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency SOUP Agency helped BMW grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency SOUP Agency helped InDrive grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency SOUP Agency helped Rebecca Vallance grow their business with SEO and digital marketing
Our awards
Sydney, New South Wales, Australia agency SOUP Agency wins Local Business Awards Winner - Excellence in Marketing 2024 award
Sydney, New South Wales, Australia agency SOUP Agency wins Advertising Top Firm 2023 award
Sydney, New South Wales, Australia agency SOUP Agency wins APAC Australian Enterprise Winner 2023 award
Sydney, New South Wales, Australia agency SOUP Agency wins Best Rated Facebook Marketing Agency 2023 award
Sydney, New South Wales, Australia agency SOUP Agency wins Excellence in Marketing Finalist 2024 award
Sydney, New South Wales, Australia agency SOUP Agency wins Top Digital Marketing Company 2024 award
Reviews

4.3

The average rating is based on reviews from both Google Maps and Semrush.
YIFAN SUN
on
Feb 9, 2026

We’ve had a close and productive partnership with Soup Agency for over a year now. Throughout this time, Adina has been our main point of contact, and she has been consistently professional, responsive, and highly reliable. She takes the time to understand our business needs and provides clear, practical, and expert guidance whenever required. Her attention to detail and proactive communication have made the collaboration smooth and effective. We truly value the support from Adina and the Soup Agency team, and we would highly recommend them to businesses looking for a professional and dependable digital marketing partner.

Mauro Pisani
on
Jan 22, 2026

Katya is an absolute pleasure to work with. She is warm, highly engaging, and a consummate professional who is genuinely invested in our success. She makes every interaction easy, and no request is too small. She brings strong strategic guidance and a proactive, data-driven approach that has been invaluable to our marketing efforts. I highly recommend Katya and the Soup Agency team.

James Gillespie
on
Jan 20, 2026

Responsive, thorough, and consistently adding value. Since bringing Soup on board, we've seen improvements across every aspect of our marketing. They are a proactive team that clearly cares about our results.

Kieran Mey
on
Jan 20, 2026

Would highly recommend Soup Agency! I've been working with them for over a year and a half with no end in sight. They keep in constant communication and projects are completed ontime. The whole team are a joy to be around.

Jess Cadry
on
Nov 6, 2025

We were thrilled with the team at Soup. We used them for our social media and for our website build. They were fantastic and went above and beyond. Highly recommend.

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